Kevin Hubbard Design | On-Point Product Design
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On-Point Product Design

The message in a bottle. Product design is about more than how an article looks, it is how a consumer imbibes the values, emotions, and meaning of a brand. Whether capitalizing on emergent and popular trends, or eschewing them completely—as in a timeless and affordable line of easy drinking ales diametrically opposed to hipster aesthetics—strategic marketplace positioning guarantees dominance over the competition.